Designing a set of three of them is no fun. Designing them with pretty much every detail picked out for you? Less so. Here are the parameters:

• Three sizes – 120×240, 468×60, 300×250 pixels
• Three colors – The client’s maroon and tan colors, and a BRIGHT ASS yellow as a color to “pop”
• Same copy on all three – Logo, “Huge Sale Ends Saturday,” and “Click to see sale items”
• Needs to be able to span all seasons and sales as this will run through end of the year
• Logo is a very very long horizontal text with a very very tall element right next to it. Basically a resizing nightmare. Can’t really be less than 250 pixels wide and be readable.
• Rip off a Kroger ad from the same site we’ll be advertising on’s wave element

Wtf am I supposed to do with this? Boss asked me to come with another color to add to the palette. Can’t be done. Not unless they want a bright purple (and I know the traditional client will NOT). I feel like I just shat all over my screen in photoshop and printed it out. She’s going to get frustrated with me because I didn’t do a good design. I can usually be creative under x amount of parameters. I can build it to certain sizes. I can work with colors to maintain branding consistencies. But creating timeless banner ads? Does that even make sense?

I don’t understand what the point of having a designer who doesn’t design, just becomes the person to create your vision. Sometimes my boss has good ideas; sometimes she doesn’t and she should listen to me when I present alternatives. It’s not like I don’t think I do a good job selling things. I have tons of BS practice up my sleeve. I think that she just doesn’t like and respect me. But c’est la vie. I’ll start working on my logo in the background…